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Using the Web to Cultivate Park Volunteers

How can park agencies and park advocacy groups better cultivate volunteers? A New York Times article touches just on this and we have some thoughts on how this connects to parks.

In some cities, such as Portland and Seattle, parks benefit from a huge amount of yearly volunteer hours. In Philadelphia, TPL estimated that the economic value of friends group donations and volunteer hours in one year was $8.6 million.  But park groups can have a hard time recruiting good volunteers. The mentions one resource park agencies and support groups might want to utilize:

It is possible for nonprofits and volunteers to get more out of each other. Clearinghouses like VolunteerMatch.org help connect nonprofits and skilled volunteers, and individual nonprofits benefit when executives take time to find volunteers’ specific talents.

We checked out VolunteerMatch, searching for opportunities in Washington, D.C. under the term “parks.” What came up were listings for litter removal on the National Mall, upkeep of Rock Creek Park, bike patrol and working at a historic flour mill located in that park.

Park agencies and advocacy groups can sign up to be linked to searching volunteers on the website here. This could be one more tool in developing a cadre of interested and skilled volunteers.

One Response

  1. Utilizing the web to organize a volunteer base is a great idea. There are lots of young people out there trying to get service hours and just get involved. They often don’t want to do the work and search out the information about different opportunities – you’ve got to spoon feed them. 🙂

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